Websites & online shops
From structure and design to code, content and launch. Websites and online shops planned around your business.
Websites, bespoke systems & AI
I help turn business ideas into websites, bespoke systems and useful tools. Planning, design, code and AI—then the SEO, maintenance and help to keep things moving.

Based in South Wales.
Working directly with you, wherever you are.
What I can help with
From shaping the idea and planning what’s needed to design, development and delivery. I can keep helping as your business changes.
From structure and design to code, content and launch. Websites and online shops planned around your business.
Portals, dashboards and apps built around how you work, with the integrations and practical details taken care of.
Useful AI features, automation and API integrations. Get your website, CRM, email marketing and reporting working together.
SEO, speed, maintenance and new features. I can keep improving what we’ve built, or help with your existing setup.
The practical bits, too. Domains, email setup, analytics, business profiles and getting your tools talking to each other.
A few examples
Different businesses, different challenges. See what they needed, what I delivered and the work that followed.

A long-running partnership with Between the Trees, bringing together the festival’s identity, website, ticketing, campaigns and support throughout the year.
Website, ticketing & festival tools
Explore the project
Helping Fables World explain its story-led maths approach, welcome families and schools, and make the learning experience easier to find your way around.
Digital product & ongoing development
Explore the project
I built DemandMore’s website from Derek Man’s designs, giving the London performance marketing agency a practical place to present its services, publish its work and support ongoing campaigns.
Development · design by Derek Man
Explore the project
I helped Against the Grain get ready to open in Whitchurch, Cardiff, with a name, identity, website and loyalty cards for its gluten-free coffee shop.
Naming, identity, print & website
Explore the projectIn their words
Alex offers a great personal service. Of the agencies we have worked with on WordPress development, Guwii has by far been the most competent.
Alex is amazing to work with - he’s personable and easy to get along with.
We can’t thank Guwii enough. They helped create our branding, website and merchandise, and took the time to understand the ethos behind our festival.
Alex helped us turn a loose coffee-shop idea into a proper name, brand, website and printed loyalty cards. It made the launch feel real from day one.
Working together
You work directly with me, from our first conversation onwards. I get to know your business and stay involved as it grows and changes.
Bring an idea, a problem or an existing setup. We work out what you need, what it should achieve and a sensible scope, price and timescale.
I design, develop and connect the pieces, with working versions for you to try and feedback along the way. Testing and launch are part of it, too.
Once it’s live, I’m here for SEO, maintenance, fixes and new features. What we learn helps shape the next improvement—and we go from there.
Ongoing support
Development, SEO and practical support, with time set aside for your website and systems each month.
For agencies & in-house teams
Bring me in for a whole build, a specialist job or ongoing help. I work alongside your team on development, AI, integrations and technical marketing—white-label or client-facing.
Tell me what you’re working onFrom my notebook
Notes from the work, useful discoveries and small bits of code to come back to.