Client project
Kalso
I helped Kalso, a handmade jewellery business in Penarth, bring its logo, website and printed materials together without losing the character of the products.
The goal
Giving the jewellery room to speak
Kalso is a handmade jewellery and craft business in Penarth. The brief was to give the business a consistent identity and website while keeping the individual character of the products at the centre.
Where I came in
I refreshed the logo and colour palette, designed and built the website, and produced brand guidelines, stationery and business-card designs.
The work
What we delivered.
A look the business could keep using
I refreshed the logo and colours, then brought them together in practical brand guidelines. That gave Kalso a clear direction for new materials as well as the pieces needed immediately.
From the website to a business card
The product-led website, stationery and business cards share the same visual direction. Each introduces the maker and its jewellery without letting the design compete with the work.
A closer look.
Selected project work
The result
What it made possible.
Kalso had a refreshed identity, a website, printed-material designs and guidance for keeping them consistent as the business added new pieces.
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A little more of the work.
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